I'm Ready to Become Part of the Emerging Trend of Females Vacationing Without Their Family – and Holidaying Alone
A few weeks ago, I got an message about a press trip I would not consider. It was long haul and it was about health, so it would have entailed a lot of physical activity and early bedtimes. Although I liked those things, I wouldn't have been desperate to spend a week with other people who liked them. But even as I was deleting it, I started to wonder what that would actually be like: being somewhere new, without anyone to please except myself, without anything to do except exactly what I wanted. Clearly, it would be incredible. So I said “yes” and it turned out they meant the other Zoe Williams, the one who is a doctor and used to be a TV Gladiator, and is incredibly fit already, and yes, in retrospect, that should have been clear all along.
So, without intending to and without traveling anywhere, I've arrived in the fastest-growing travel demographic: the woman traveling alone, aged 45 to 60. One travel company reported that nearly half (46%) of their bookings are now people travelling alone, and 70% of those are women. They have families, they have busy social lives, they have spouses, their world is absolutely lousy with people they could go on holiday with – and that’s why they (we) need a holiday on their own.
The more daring the travel, the more people are doing it alone. People are very interested in trekking, biking, kayaking, all the things that couples are least likely to be aligned on in their enthusiasm. If anyone is also sick of dragging teenagers to the world's marvels, just to watch them be on their phones and answer questions such as “how much longer do we have to be here?”, they are too discreet to mention it.
The real puzzle is why it’s taken so long to get here. My stepmother, who is totally modern in every way, would get arrested before she’d go into a European restaurant on her own, and even though I mock her for this constantly, I must have had a trace of it myself, to be this old before it even came to mind to travel solo. Now I just have to go somewhere.